Tesla Model 3’s new price shocks the electric car market—here’s why rivals are on edge

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The new price of the Tesla Model 3 has sent a real jolt through the electric vehicle market—and it isn’t just the numbers that are making competitors nervous. Fresh off its debut in Lyon, the revamped Model 3 is showing off upgrades that go far beyond a facelift, putting serious pressure on other EV makers in Europe and beyond.

Elegant changes on the outside, radical improvements within

Tesla unveiled its revamped Model 3 in Lyon, spotlighting updates to the electric sedan that’s been dominating battery car sales across France. The exterior has only seen subtle changes—the Model 3 keeps its clean, elegant silhouette, which clearly still appeals to a fast-growing market. Up front, though, there are important tweaks: the nose has been reshaped for better aerodynamics, now boasting a drag coefficient (Cd) of just 0.219—a number that shoots to the top tier for its class.

The car itself is only about 1.2 inches (3 cm) longer than before, now measuring roughly 186 inches (4.72 meters) from nose to tail. The evolution is less about size and more about attention to detail: you’ll notice redesigned rear lights and bumpers, and interestingly, the iconic Tesla logo is gone from the back—replaced by « TESLA » in bold lettering.

Cabin comfort: no half measures

One of the most significant leaps with this update is inside, where Tesla has focused hard on an area critics often pounced on: material quality and cabin finish. The 15.4-inch central touchscreen has been upgraded for responsiveness and clarity; now, there’s also a rear display for passengers, making in-car interaction smoother for everyone.

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Driving comfort is up too, thanks to new command systems like « Smart Shift, » designed to automatically select the most appropriate gear. It’s clever tech, but while it sounds like a dream in principle, some everyday driving scenarios may turn out to be a bit more fiddly—fortunately, drivers still retain manual override for peace of mind.

Practical space and hush-hush travels

When it comes to space and versatility, the Model 3 has long been a family favorite. The roomy rear seats and generous trunk are further improved: the seats themselves have been redesigned, and the trunk now holds about 21 cubic feet (594 liters)—a 1-cubic-foot (30-liter) bump that’s quite impressive for a compact sedan.

Tesla has paid attention to acoustic comfort as well. Special acoustic glass, thicker seals, and upgraded insulation all work together to reduce road noise. The wheels themselves have also been designed for efficiency—a pleasant side effect is a quieter, more relaxing ride, especially when it comes to rolling noise.

Range, price, and why rivals are sweating

Range remains a critical point for any EV, and Tesla delivers here: the Rear-Wheel Drive version can cover up to 344 miles (554 km, WLTP cycle). In France, it starts at €42,990 (about $46,600 as of early 2024), making it eligible for the local eco-bonus. The Long Range model (Dual Motor) goes further, hitting up to 421 miles (678 km)—yours for €50,990 (roughly $55,300)—thanks to a bigger battery pack, although Tesla hasn’t yet released full specs on battery capacity.

  • Rear-Wheel Drive: 344 miles (554 km), €42,990 (~$46,600), eco bonus eligible
  • Long Range: 421 miles (678 km), €50,990 (~$55,300)
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Thanks to these updates and aggressive pricing, the refreshed Model 3 is putting rivals in a tight spot. The Performance version isn’t available just yet, but both the Rear-Wheel Drive and Long Range are already seeing strong demand.

« Smart Shift » functionality and the upgrade in interior materials represent a real step toward a more complete, all-round car. Of course, the final word will have to wait until these features are tested in real-world driving—let’s hope they hold up as well on the highway as they do on paper.

In summary, Tesla keeps shaking up the electric car market, offering a Model 3 that’s more compelling than ever in terms of both performance and comfort. The new price point? It just might be what truly unsettles the competition in the ever-evolving world of electric vehicles.

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